Are you looking to start your freelance writing career but don’t know how to find clients? Or maybe you’ve been freelancing for a while but your client base is dwindling.
Don’t worry, you’re not alone. A lot of people have trouble finding work as a freelance writer. But don’t give up yet! There are plenty of ways to find clients and build your client base. In this post, we’ll share some tips on how to find clients as a freelance writer. So read on and get started!
A brief overview of ways to get clients include:
- Starting To Write To Form a Portfolio
- Cold Emails
- Cold Calls
- Upwork
- Google Search
- Facebook Groups
- Fiverr
Start By Writing For Yourself
The most sought after freelance writers are the ones that have a track record of success. This success could be found by writing for yourself. Starting a blog and getting as much traffic to it as possible is a good start because you will be able to show your potential clients that you know how to get people to read what you write.
The end goal for most clients is to get traffic to their site so someone could potentially purchase something. So showing that you could get traffic is a huge advantage when reaching out to different clients.
Cold Emails
One good way to find clients is to reach out to them directly with a cold email. This is a process where you find the contact information for potential clients and email them asking if they’re interested in your services.
When reaching out, be sure to introduce yourself and explain what you do. It might also be helpful to include some writing samples so they can get an idea of your style and quality.
A lot of business owners don’t understand the power of a good writer and how it could help their business. So it’s important to be clear about the benefits of working with you.
If you’re not sure how to write a cold email, there are plenty of templates and examples online that you can use for inspiration.
Cold Calls
Cold emails are good, but if you want to make it even more personal you could try cold calling instead. This is where you find the contact information for potential clients and call them directly.
This way you could show your personality to potential clients. When people hear tone of voice it’s easier for them to connect with the person on the other side.
If you decide to go this route, be sure to have a script prepared so you know what to say. You don’t want to sound like you’re reading from a script, but it’s important to have a general idea of what you want to say so you don’t get tongue-tied.
Sign Up To Upwork
Upwork is a website where businesses and individuals can post job openings for freelancers. It’s a great platform to find work because you can search for jobs that match your skills and interests.
When applying for jobs, be sure to include a strong cover letter and writing samples. The competition on Upwork can be tough, but if you’re able to land a few jobs and get good feedback, you can use that to your advantage when applying for other jobs.
LinkedIn is an underrated resource filled with business owners. It’s a great platform to find potential clients because you can search for companies in your industry and reach out to them directly.
When connecting with someone on LinkedIn, be sure to include a personal message letting them know why you’re reaching out. You can also join relevant groups and participate in discussions to get noticed by potential clients.
Use Google Search
One hack, especially if you’re in a specific niche, is to Google the phrase, “write for us” and include your niche at the end. So let’s say you’re into automobiles, you would Google “write for us” + “automobiles.” This search will bring up websites that are looking for writers in your niche.
Some of these websites will have specific guidelines that you need to follow when submitting your article. But if you’re able to write a quality article that meets their requirements, there’s a good chance it will get accepted and you’ll get paid.
Facebook Groups
There are Facebook groups which allow you to link up with people looking to hire freelance writers. These groups are a great way to find work because you can directly connect with people that have an immediate need for your services.
When joining these groups, be sure to introduce yourself and let people know what kinds of writing gigs you’re looking for. It’s also a good idea to include a link to your website or blog so people can get an idea of your work.
Fiverr
Fiverr is a great place to list your writing gig. However, Fiverr is also very competitive, so you need to make sure your gig stands out.
You also might have to charge less to begin (so you could build up your ratings), so if you don’t want to do this we recommend finding work with the other methods we mentioned in this article.
How Can You Get High-Paying Clients As a Freelance Writer?
There are a few ways freelance writers could get high paying clients. Below we will go over a few of them.
Have Knowledge In a Difficult Niche
Niches that are YMYL (your money or your life) or require a lot of expertise tend to pay higher because businesses in these industries understand the value of quality content.
Some examples of difficult niches are:
-Law
-Health
-Finance
-Technology
To get into these niches, you need to have a good understanding of the subject matter. You can’t just write fluff pieces, you need to be able to write quality content that provides value to the reader.
Having a degree within these industries will help, but it’s not required. You could also take online courses or read books on the subject to gain the necessary knowledge.
Have a Big History Of Getting Clients Results
If you can show that you’ve helped other businesses get results, then you’re more likely to be able to do the same for a potential client. This could be in the form of case studies, testimonials, or even just providing links to articles that have gotten a lot of traffic and engagement.
This will improve your chances of landing a high paying client because they’ll know that you can deliver results.
Be Able to Write in Different Styles
If you’re a writer that is able to write in different styles, then you’ll be more valuable to potential clients. This is because they’ll know that you can produce content for different purposes and in different formats.
Some examples of writing styles are:
- Blog posts
- Articles
- Ebooks
- Whitepapers
- Sales pages
- Landing pages
The more styles you’re able to write in, the more valuable you’ll be to potential clients. This is because they won’t have to go through the hassle of finding different writers for different types of content.
How To Find Freelance Writing Clients On Facebook
One Facebook there are a few ways to find writing clients. The first way is to let your friends know that you’re writing and see if they have any connections.
The second way is to join relevant Facebook groups (as stated above) and introduce yourself as a writer. This is a great way to connect with potential clients because you can directly message them and let them know what kinds of writing gigs you’re looking for.
The last way is to create your own business page and pay for ads to get your name out there. This is a great way to reach a larger audience and attract potential clients that you wouldn’t have been able to connect with otherwise.
How To Get Freelance Writing Clients On LinkedIn
There are multiple ways you could get quality clients on LinkedIn when it comes to freelance writing. Lets dive into each one individually.
Optimize your profile so people could find you
LinkedIn has a great search feature that allows people to find you based on your keywords. You want to make sure you’re using the right keywords so potential clients can easily find you when they’re searching for a writer.
Connect With Businesses In Your Writing Niche
If you’ve decided to become a writer within a specific niche, then you want to connect with businesses in that niche on LinkedIn. This is a great way to get your name out there and show potential clients what you can do.
Connect With Marketing Companies
The overall objective for marketing companies is to create content for their clients. This is where you come in as a writer. You can reach out to these companies and let them know that you’re available for writing gigs.
What Kinds Of Requests Do Clients Ask From Freelance Writers?
There are a few different types of requests that clients ask from freelance writers.
Blog Posts
The first and most common type is for blog posts. Clients will usually provide you with a topic and a word count that they would like you to write about. It’s important to note that clients will also expect you to do your own research on the topic before writing the blog post.
It’s also important to keep in mind that clients will have their own guidelines for what they’re looking for in a blog post. These guidelines will usually be in the form of a style guide or an editorial calendar. It’s important to follow these guidelines as closely as possible so you can provide the client with content that they’re happy with.
Copywriting
Another thing a client may request is copywriting. This is usually for things like website pages, brochures, or email campaigns. The client will provide you with a general idea of what they’re looking for and it will be up to you to come up with the copy.
Editing & Proofreading
Another request a client may have is for editing and proofreading services. This is usually for documents that have already been written but need to be gone over before they’re published.
How Can You Find Clients As a Freelance Writer With No Portfolio?
The best way to find clients as a freelance writer with no portfolio is to write for free. This will show them that you’re serious about your craft and it will give them a chance to see what kind of work you can do.
When it comes to writing for free, don’t write more than one free blog post per client.
Conclusion
We hope this blog post helped you figure out how to get clients as a Freelance writer. If this was helpful, please share it on social media or with a friend that might need it.
If you want to see related content click on the tabs below:
