Instagram is a social media platform that allows people to post and share photos and videos. The company has grown tremendously over the years, recently surpassing one billion active monthly users in 2017. With so many users on Instagram, it’s no surprise that marketers are looking for ways to monetize their account. This article will discuss everything you need to know about how to monetize Instagram so you can reach your goals with this popular social media site!
What Is Instagram Monetization?
Instagram monetization is the process of marketing your services on Instagram in order to make money. There are different ways that you can market yourself, which we’ll get into later!
How many followers do you need to make money on Instagram?
Technically with some strategies, you don’t really need any. However, you should have around 1000 followers before putting the time and effort into monetizing your Instagram account.
Different Ways To Monetize Your Instagram Account
Niche Accounts:
Accounts that focus on a certain topic or niche like beauty, fashion, fitness, etc. These accounts often post photos of products they use and brands they endorse.
Influencer Marketing:
An effective money-making strategy where you market services to an influencer’s audience in exchange for paid promotion or free product/services.
Branded Pods:
A group of “podcasters” who work together with one goal – to grow their audiences by collaborating with each other across different platforms (i.e., Facebook groups). Podcasters usually offer up exclusive content in order to gain followers from the pod members’ audiences as well.
Creating Sponsored Posts:
This is probably what most people think when thinking about Instagram monetization! Marketers reach out to brands and negotiate a price to post photos or videos about their product/service.
Selling Your Own Products:
If you have a website selling products from home goods to beauty items, why not sell them through Instagram? Let’s say someone sees one of your pictures with expensive sunglasses – they might search for those same sunglasses online so they can buy them directly from you instead of going through Amazon or another marketplace. There are several other creative ways marketers generate revenue through Instagram, such as creating and selling e-courses or digital products.
Affiliate Marketing:
Being an affiliate marketer is a strategy is where you sign up to be an affiliate with different companies. You then create content on your Instagram page that links back to the company’s products/services in order for people to purchase them. An example would be if you’re talking about how great a certain brand of speakers are – instead of just saying it, add one or two photos and include some text above or below to link directly back so people can shop online!
You can sell via Instagram Stories:
If you have 10k followers you can sell on Instagram stories.
Instagram Shopping Tags:
if you have an online store, within your Instagram posts you can add tags to the products you’re talking about so they’ll show up in the “Shopping” section of Instagram’s Explore tab. This is a great way to get more followers and potential customers because it ads another layer that makes your posts shoppable!
Marketing a Small Business:
It is definitley possible to make more money running a small business by using Instagram. There are many examples of small business owners using Instagram to build their brand and increase sales.
Content Creator or Instagram Marketing:
With this you don’t even have to own the account. You can create content for accounts or handle the marketing for accounts.
IG live Monetization:
On Instagram live video you can earn instagram live badges where viewers give you badges and those badges are worth money. So it’s basically like a donation.
IGTV Ads:
IGTV is basically YouTube but on Instagram. You can monetize your IGTV videos by Instagram showing ads on them!
Does Instagram Pay You For Posts?
Instagram doesn’t pay you directly for your posts, but they do generate revenue from ads shown in between people’s stories and on their explore page. This is why it can be hard to earn money by just showing up!
How Much Does Instagram Pay You For 1M Followers?
As stated above Instagram doesn’t actually pay you themsleves.
Once you hit 1M followers, as long as they’re active you can earn over $10,000 per post. You can earn less than this depending on the niche your in. Personal accounts with this amount of followers tend to earn more than niche accounts.
The reason behind this is because people connect to a personal account better than a niche page.
Is It Ok To Buy Instagram Followers?
Buying Instagram followers is a broad term. There are certain ways to do it.
Going on a site that guarantees 1000 instant followers is not the way. These accounts will be inactive and not give you any value, engagement or increase in sales.
The right way to buy followers is to buy ads on instagram which will lead people to your page in order for them to possibly follow you.
This is the only realistic way to buy engaged followers that are actually interested in your business.
How Do You Know If Someone Is Buying Instagram Followers?
Instagram doesn’t allow fake followers but there are some signs that might indicate an account is not real: – Their engagement rate is extremely low (less than 0.25-0) – They only post selfies of themselves 24/24 – The number of posts they make per day has drastically increased recently without any explanation – Some random person commented under all their saying “nice pic” etc.
How Many Followers Do You Need To Be Verified?
In order to be verified you need to be well known. You can be part of a new upcoming tv show that gets popular and get verified with 5,000 followers.
It really depends on Instagram and how they view you and your growing popularity.
Does Being Verified On Instagram Help You Make Even More Money?
When brands see you’re verified that increases the trust factor. So don’t be surprised that once you’re verified brands will be contacting you for paid deals more often.
What Are The Benefits Of Monetizing An Instagram Account?
The benefits of making money on Instagram is that you can work from home, have flexible hours and make a living off social media.
Is There a Downside To Monetizing Your Account?
The downside to monetizing your account is that you need to be consistent with engaging and posting daily. It could take a lot of time out of your day if you grow a large following.
How Do You Get Real Enganged Followers?
The best way to get real engaged followers is to tell your own story. People are more likely to follow you if they can connect with you and see that it’s for fun, not just a business strategy.
What Are Some Tips For Growing On Instagram?
Being Consistent:
Posting photos or videos on regular basis – at least once per day Post high-quality photos which will catch people’s attention Use hashtags in the description of each photo Try cross promoting between other social media platforms like Facebook, Twitter etc.
Join relevant groups in order for people who might be interested in what you share Follow accounts that interest your target audience Engage with others’ content by liking their pictures adding comments (don’t spam) under posts similar to yours so that people notice you and follow back.
Collaborate With Accounts In Your Niche:
If you have a fashion account, find other accounts in the same niche and come up with creative ideas on how to work together.
This could be posting each others photos or sharing them for example. This will get your name known throughout the community and help you grow fast!
What Are Some Ways To Get More Engaged Comments On A Photo?
– Post images that are interesting and fun to talk with your followers Take time when writing the caption for each photo Make sure they’re long enough (try not to go over 200 words) Share useful content in order to get engagement from people who might be interested.
Call To Action:
Saying someting like tag a friend or a similar call to action could improve the engagement on your post by a large amount.
How Do I Get Started With Instagram Monetization?
-Decide whether or not you want to start a personal brand or niche account.
– Have a clear vision and purpose of the account.
– Content is key! Post high quality photos that will engage your audience. Make sure you have a consistent posting schedule in order to keep people coming back for more!
– Cross promote with other social media platforms in order to get your name out there and grow fast!
– Collaborate with other accounts in your niche!
– Be patient, it might take time for you to grow but the hard work will be worth it at the end.
How Much Money Is It Possible To Make With an Instagram Page?
It depends on how much time you put into it and your social media presence.
Celebrities can make a lot more than people who start niche accounts but you can still make a good amount of money with a solid niche account.
Theres some celebrities that make over $100,000 per post and then there’s lower tier niche accounts that could make a couple hundred per month up to a few thousand.
Conclusion:
I hope this blog post helped you out in answering some questions that might have been on your mind when it comes to Instagram monetization.
If you want to know how to make money on Instagram without showing your face, take a look at this blog post!
Don’t forget if you’re looking for more ways to make money online, check out my other blogs!
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