Does Youtube Channel Age Matter? (Things You Should Know)

Starting a new Youtube channel is a very daunting task. The digital space is filled with a lot of people who want to achieve a sense of fame and viewership.

You may think because these other channels have been around longer that they have an advantage because of their channel age. But, Does channel age matter?

In this blog post, we will go over whether or not channel age matters, why it may matter, and some factors that can contribute to your channel growth.

Short Answer To The question Does Youtube Channel Age Matter:

Youtube channel age only matters in certain aspects (that we will go over in the rest of this post). For the most part, good content is good content and no matter the channel age, if you post consistently you will be shown and you will also grow!

Why Channel Age Doesn’t Necessarily Matter

In this part of the blog post, we will go over why channel age on Youtube doesn’t necessarily matter. Later on, we will go over why it does.

How Long You Keep Watchers Engaged

When you search for a specific topic on Youtube, watcher retention is a metric that Youtube uses to determine the overall value of a video.

If a video comes up in the search results that means it has the highest retention rate, which means you are more likely to watch the whole thing.

This is the way Youtube decides to recommend videos to other people as well.

That being said channel age doesn’t have much to do with this. If you post great content when you start a brand new channel, you will get shown to a lot of people and can even rank your video in the first position of a Youtube search.

You Can Optimize Your Videos For SEO

SEO is a very common term that you will hear when it comes to digital marketing.

Optimizing your video for SEO means getting a high volume of traffic from keywords that people search for.

Someone can have a very old channel but if you optimize your channel SEO the right way you can skip ahead of channels that have been around for a lot longer.

The Youtube algorithm changes very quickly so if you are just getting started, make sure you follow all the new trends and make sure they’re in line with Youtube guidelines.

You Can Have a Better Personality Than Other Youtubers

Someone can have a channel for years and if you just have that IT factor when it comes to being entertaining you can surpass older channels very fast.

It is not uncommon to see younger Youtubers with a better personality than more experienced YouTubers.

Why Channel Age Could Matter In Some Ways

Although from an algorithm standpoint channel age doesn’t matter that much, there are some ways having an older channel can benefit you.

You Can Utilize Your Subscribers

Chances are if you’ve had a channel for a long period of time, you have built a substantial following. You can use this as a benefit and your subscribers can help spread the word about your channel in multiple ways.

Another way is to use your subscribers as leverage. You can collaborate with other older channels that have a high amount of subscribers and cross promote each other’s channels.

Lastly, you can utilize your audience to get more ideas and make videos based on what they want to see in the future.

For example, if your channel is in digital marketing you may get a comment saying can you make a video on xyz. This is a great way to not only create more content for your audience but also helps you understand what they want to see in the future.

People Are More Hesitant To Trust Newer Channels

In some cases, older channels have a more trustworthy feel to them. If you see a newer channel it may take some time for people to warm up to what you have to say and take your advice.

By having a larger following it is easier to get the viewer to understand that you know what you are talking about. You can use this as an advantage and someone with a younger channel may not have the ability to do so.

People With Older Channels Have More Experience Filming

This doesn’t have to do 100% with channel age. but chances are someone running an older channel will be very good at it. Having this extra experience can help you have the edge on the competition and give you an advantage over younger Youtubers.

Can You Buy an Old Youtube Channel With Subscribers?

If you don’t feel like going through the process of getting those 1000 subscribers you can always buy an older channel.

The one thing you have to make sure you do is ensure the channel has subscribers in the niche you want to persue. For example, if you are getting into digital marketing, make sure the channel has subscribers that are interested in this specific niche.

There are plenty of different marketplaces that you can buy a Youtube channel including Fameswap and Flippa. Another way is by contacting the owner of a channel directly.

Is it better to start a new YouTube channel than reviving a dead channel?

It depends on how many subscribers the channel has and what the niche is. If you’ve accumulated thousands of followers on the old channel than it is usually better to revamp the channel than start new.

Also, if you’re looking to start a new niche altogether it doesn’t matter how many subscribers your old channel has. It is better to start a new channel in the correct niche than revive an old dead one just because it has a bunch of random subscribers.

Conclusion:

We hope this blog post helped you understand a little bit more about how Youtube’s algorithm works and why channel age may or may not matter.

If you found this blog post helpful please share it! If you have any input when it comes to new and old Youtube channels please leave it below in the comments.

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Does Youtube Channel Age Matter? (Things You Should Know)